BlizzCon announcing details on the 2008

MARLOW, UK – 12th May, 2008 – Blizzard
Entertainment, Inc. today announced plans for its third BlizzCon™ gaming
convention, to be held at the Anaheim Convention Center in Anaheim, California
on 10 and 11 October. BlizzCon is a celebration of the global player communities
surrounding Blizzard Entertainment®’s Warcraft®, StarCraft®, and Diablo®
franchises. In response to the demand to accommodate more attendees, this year’s
event has expanded from two convention halls to three.

“Whenever we’ve been able to meet and interact with Blizzard gamers from around
the world, it’s been a great experience for us,” stated Mike Morhaime, CEO and
cofounder of Blizzard Entertainment. “We’re looking forward to seeing even more
of our players at this year’s BlizzCon and delivering another entertaining and
informative event for them.”

BlizzCon will offer a wide variety of activities to help all attendees get the
most out of the two-day event. In addition to serving as a gathering place for
the different Blizzard Entertainment gaming communities, attendees will be able
to enjoy:

* Hands-on play time with upcoming Blizzard Entertainment releases
* Discussion panels with Blizzard Entertainment developers
* Competitive and casual tournaments for players to showcase their talents
* Areas and activities devoted to licensed products such as the World of
Warcraft® Trading Card Game
* Costume, machinima, and character sound-alike contests with great prizes
* Commemorative merchandise based on the Blizzard Entertainment franchises
* A silent auction
* More exciting activities to be announced

Tickets for BlizzCon will go on sale in the next few weeks at a price of $100
USD per person. As the event draws closer, further details will be announced on
the official BlizzCon website:

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